Kaserera raises Zim flag high

Brenda Phiri Arts Correspondent
Zimbabwean musicians continue to shine the world over and this time around, they are not limiting themselves to jazz and traditional mbira music.
Judging by the success of a new breed of local artistes breaking onto the international scene, it is only a matter of time before local names become worldwide phenomena and join Nigeria’s P Square and Senegalese Akon.
Zimbabwean-born rapper Shingirai “Sugaspott” Kaserera is one such person on a mission to raise the country’s flag high from his base in London, United Kingdom.
A hip-hop star in the making, the 29-year-old’s music makes it among the most trending topics on social media.

With two albums to his name, “Sugaspott” struck gold with his 2010 offering “Damage Limitation” that earned him massive downloads worldwide, raving reviews and tours around the United Kingdom.

However, his latest single, “Ni Yah Leo” is the reason why he is back in the spotlight, again. A month after its release it has so far attracted over 6 000 views, massive downloads and sales.

So great has been the success that he caught the attention of internationally recognised music publisher Warner Chapel Publishing.
“I just want to represent Zimbabwe on the scale that any renowned hip-hop act could do globally. I consider it an honourable burden to bear but a lot of my material is centred on removing the stereotype of Zimbabwe around the globe. Removing the stereotype is a dish best served cold, with success,” he said.

He added that by breaking into global iconship he will have best represented the country and making it known that his people are not socio-economic refugees.
“We are an articulate people with a distinct culture of workmanship and perseverance even in the midst of darkness,” he said.

Mutare-born “Sugaspott” also has plans to collaborate with local artistes and he is hopeful that he can launch “unknown” acts under his new studio in West London.
“I am hoping that the establishment can grow. This way we can record, promote and distribute records from our point I have plans to collaborate with artistes from Zimbabwe. It will go on record as inviting anyone with a musical idea to get in touch,

“I am currently working with Rhyme Assassin, I have Dizzy Don in the pipeline, I was supposed to work with DJ Naida and but it fell through. Hopefully, we can resurrect that. Tehn Diamond on the other hand is a joker, he says he is keen but it hasn’t happened for a year,” he said.

His fans worldwide is keen to see if his December 23 album “Damage Limitation 2: Broken Sanctuary” will measure up to the name he has made for himself.

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  • smickp

    sorry for the lack of capitals… i always try to be proficient in my use of words. i really think that the journalist who wrote this article is, in my mind, still learning the art of how to be a journalist.

    i have listened to the music of the above artist. And he always promotes peace!

    from what i hear from his music he would never ridicule another artist and call another rapper a joker… unless of course that comment was made in jest. so surely this article is and has been taken out of context.

    it is not normal for me to advocate for anyone but me… but i feel in this case, a young, smart journalist has been a little bit lazy in how she has recounted the interview.

    life is life and we all move on and learn. but sometimes if you create a scar… scars take time to heal.

    overall, it’s great to see an emerging female journalist and it’s great to see an astounding zimbabwean rapper!

    • sugaspott

      what are you talking about ?

  • True Music Stories

    i have worked with him, expect bigger things to come as i personally believe that his music speaks to a wider audience than zimbabwe is actually capable of garnering for the chap, if only the music industry would take notice

  • D79_

    I follow sugaspott’s music all the time, I love the message he gives across in his lyrics, his style of rap and his flow.

    rappers like sugaspott deserves more recognition.

    keel it up and keep doing what you do best.

    Nuff luv!!!

  • Emety

    Respect from U.S.A. I have worked with Sugaspott and I must say he is amazing. His music is inspiring and he promotes a positive message!