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According to one of the leading marketers and thought leader, Seth Godin, “If you are not on the internet, you don’t exist.”

Dramatic? Maybe.

By now it’s probably safe to say having an online presence is no longer an afterthought but a requirement. In the 21st century having a solid internet presence can be the difference between closing your business or thriving.

The whole business ecosystem is now driven by the internet. A strong online presence gives your business access to a global economy, ability to interact with colleagues and the capability to be available to your customers 24 hours a day, 7 days a week.

Here are some of the things you need to tap into the benefits of the internet

1. Solid Internet connectivity

A solid internet connectivity gives your business the foundation for your online presence. You need a reliable provider for internet connection as downtime might mean potential loss of business opportunities.

Another key consideration when selecting your internet service provider is the speed of the connectivity.

This is where ZOL comes in. It provides fast and reliable internet connectivity which is backed up by a 24/7 call centre that provides you with round the clock service. This means whatever transactions you are doing online will be efficient.

Faster internet connection means huge files can easily be uploaded or downloaded, in addition collaboration becomes easier and business processes can be moved to the cloud translating to lower costs and higher productivity.

2. Email and Web hosting

A website is an important tool for your business. It’s the face of your business. In this day and age it is no longer enough to be in the yellow pages or use radio and press ads, you need a website.

Getting a website online with ZOL is easy because once you sign up on the ZOL business package you get free web hosting.

The business package also comes with email for your business which is driven by the domain hosted for you by ZOL.

It provides essential antivirus and anti-spam filtering on your hosted emails. This provides the first line of defence against cyber-attacks or phishing attempts.

In addition, you can access your business emails on the go as your emails have got webmail.

HD Voice

In these difficult economic times, it is important to keep business operating costs low. The business package also comes with a VOIP line, called ZOLphone, which is a phone service that runs over the broadband connection, offering crystal clear voice calls (HD).

In addition, there is an easy to use web portal for self-service from which you can view your usage and bills.

3. Security

Security is of paramount importance. You can never discuss the internet without mentioning security.

Security is one of the major concerns of every business. Fortunately, ZOL has ESET for endpoint protection for your devices which means you can enjoy online security and privacy knowing that your business is safe.

In addition, ZOL has Sophos (Cyber-roam) a security appliance to secure your network. This device provides security and enables you to manage usage in you network.

Securing your network is a requisite for all businesses especially these days as malware and cyber-attacks become more sophisticated and can easily breach your network if it’s not secured properly.

Back Up

In the event of hardware failure, or your machines getting infected or stolen, ZOL has Crash Plan for Africa which is essentially a data back up and retrieval service where all versions of your documents are stored in the cloud or on site depending on your preference.

This is different to the usual cloud based backup systems including Google Drive which just save the latest file. This is the same system used by tech giants such as like Apple Inc.

And ZOL’s secret weapon

We understand that not all businesses have the time nor the resources to have dedicated IT resources that is why as ZOL we have Dial-A-Geek service where you can call our highly skilled ZOLgeeks to consult on a wide range of onsite and remote IT services. So whether you need a hand with your new device or you need to troubleshoot, expand or reconfigure your network, the ZOLgeeks are here to help.

• Are you taking advantage of these digital tools? If you require any help implementing these measures mentioned above, don’t hesitate to contact ZOL Sales team at [email protected], 08677111111 or visit the ZOL website www.zol.cozw