Dimitris Tsitsiragos Correspondent
As world leaders met at the 21st Session of the Conference of the Parties to the United Nations Framework Convention on Climate Change (COP21) in Paris last month to hammer out a deal that would prevent global warming, one thing became clear: the private sector, with its financial clout and

penchant for innovation, must play a leading role in the struggle for a greener future.

The private sector was more visible and active in COP 21 than in any of the previous COPs: CEOs from industries as far ranging as cement, to technology and renewables stepped up their efforts to address climate change, making pledges to decrease their carbon footprint, buy more renewable energy and engage in sustainable resource management.

Global financial institutions pledged to make hundreds of billions of new investment over the next 15 years in clean energy and energy efficiency. Most prominently of all, the private sector called on governments to put in place stable, long-term regulatory regimes, including a price on carbon, that they can use to guide their companies through the transition to a low-carbon economy.

No matter what kind of agreement follows after Paris, the fight against climate change will not be cheap. Developing countries will need about $100 billion of new investments per year over the next 40 years to build resilience to the effects of climate change.

Mitigation costs are expected to be in the range of $140–$175 billion per year by 2030. This enormous burden cannot be carried out by national governments, many of which are already struggling to make ends meet: they will need the buy-in and participation of the private sector.

But why should businesses, whose main responsibility is to their shareholders, care about climate change?

The answer is simple. A growing number of studies are showing that it could be disastrous for the bottom lines of companies around the world. If global temperatures jump four degrees by 2100 – the path we’re on now – they could spark droughts, flooding and ferocious storms, sowing financial chaos and upending small shops and international conglomerates alike.

A study by CitiGroup found that rampant warming could shave up to $72 trillion off the world’s gross domestic product, while another report in the journal Nature found it could reduce average global incomes by nearly a quarter.

A four-degree Celsius jump would also batter sectors like agriculture, real estate, timber, and emerging market equities. All told, that would make for a toxic environment for businesses large and small.

For years, companies around the world bristled at the idea of going green. Their argument? We just can’t afford it. But a dramatic plunge in the price of eco-friendly technologies – especially renewable energy – and the rise of carbon pricing, which charges firms for releasing greenhouse gases, has changed that calculus.

Companies are now flocking to climate-smart investments, not only because it’s the moral thing to do, but because it’s good for the bottom line.

A recent study that looked at a sample of 1 700 leading international firms found that the money they put into reducing greenhouse gas emissions saw an internal rate of return of 27 percent – an indication that those investments were paying off.

Companies also realise the concern over regulatory risk and governments proactively managing the transition to a low-carbon economy is one that they need to take into account while planning their business strategies.

That is why the private sector has become increasingly more open to a price on carbon and is calling for more stable regulatory regimes and long term price signals.

You don’t have to be a tech giant to embrace eco-friendly technology. Just ask Lebanon’s Arab Printing Press (APP).

The company, which has 130 employees, is a prime example of the growing number of small businesses that are going green. The Beirut-based firm installed solar panels at its headquarters a couple of years ago, cutting its reliance on expensive fuel oil.

A report by IFC, for example, found that Eastern Europe, Central Asia, the Middle East, and North Africa could support up to $1 trillion in climate-related investments by 2020.

Globally, one area especially ripe for growth is renewable energy. Countries from Honduras to India have set ambitious targets for wind, solar and hydro-power and they’ll need private sector investment to get there.

Just how widespread is the desire for clean energy? Even Saudi Arabia, home to one of the world’s biggest oil reserves, is looking to generate the bulk of its electricity from renewables and nuclear power by 2040.

We’ve already seen companies take up the mantle in Panama, where a consortium is building what will be Central America’s biggest wind farm. The 215-megawatt Penonome plant would prevent the release of 400 000 tonnes of carbon dioxide emissions per year, the same as taking 84 000 cars off the road.

Meanwhile, the private sector is playing a key role in the construction of a massive 510-megawatt solar plant in the Moroccan desert that will provide power to 1,1 million people. The project, worth $2,6 billion, could help turn the North African kingdom into a renewable energy powerhouse and serve as a model for future public-private partnerships.

Renewable energy isn’t the only climate-related sector primed for growth. Companies can find opportunities in eco-friendly construction and in helping cities prepare for changes in climate.

By 2050, more than 6 billion people will live in urban areas, creating a pressing need for a host of infrastructure services, like water and sanitation. As well, 400 million homes are expected to be built by 2020, a potential boon for construction companies that can incorporate green technology into their builds.

Finally, there are great opportunities in climate-smart financial solutions. These run the gamut from green bonds issued by governments and international institutions to micro-loans for entrepreneurs. Just how much potential does the industry have? Well, borrowers will need to invest at least $700 billion annually in infrastructure, clean energy, resource efficiency, and green construction between now and 2030, according to estimates.

One lender that has gravitated towards that market is in South Africa. Sasfin Bank has created a credit line to expand lending in projects that will help small businesses in South Africa become more energy efficient and sustainable.

The Paris climate conference brought into sharp focus the hazards of runaway climate change. It is a fundamental threat to economic development in our lifetime and, left unchecked, could push 100 million people into poverty by 2030. That would undo the stunning progress the world has made in fighting poverty during the last 15 years.

The private sector, as we’ve seen, can help the planet avoid that fate. But in many parts of the developing world, corruption and excessive red tape stifle investments in renewable energy and other climate-friendly projects. At the same time, state subsidies for fossil fuels keep prices artificially low, making it hard for renewables to compete.

Governments must remove these barriers and create an environment in which the private sector can thrive and in which investments in renewable energy make financial sense. The private sector should play a role in pushing for these reforms, which have the potential to unlock billions of dollars’ worth of investment opportunities. It’s time for the private sector to seize this opportunity by developing business strategies fit for a future without carbon. – worldbank.org

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